PlayStation

PS VR – Live the Game

Info

When you put on the PS VR headset, you feel like you’re not just playing the game, but living it. So we showed a player inside the game, living every detail of extraordinary new worlds.

PS VR went on to sell out faster than any piece of hardware in PlayStation's history.

Tags

AdvertisingTV/Video

Credits

Client
Sony PlayStation

Art Director
Tony Bartolucci

Copywriter
Joe Craig

Agency
180 Amsterdam

Chief Creative Officer
Al Moseley

Executive Creative Director
Dave Canning

Executive Creative Director
Dan Treichel

Creative Director
Martin Beswick

Creative Director
Stephane LeCoq

Agency Producer
Bethany Papenbrock

Director/Production Company
ManvsMachine